Tango Marketing Services, Gold Coast and Australia-Wide
Marketing strategy
and implementation
that actually gets done
Hi, I'm Mariana. I build the plan, then I do the work. Gold Coast based, working with Australian businesses nationally. AMI accredited, twenty years hands-on.
"I have never believed in a strategy that sits in a folder."
I work with small and medium businesses to build marketing that connects with the right people. AI search visibility, on-site SEO, content, email, paid advertising and branding. All of it done properly, with one senior person across every piece of work.
When you work with Tango, you work directly with me. No juniors, no offshore team, and no handover between the person who wrote the plan and the person doing the work.
Start here
Your customers are asking ChatGPT, Perplexity and Google AI who to hire, before they ever search the old way. In 15 minutes I'll show you, live, what those tools currently say about a business like yours. Free, no pitch.
Call Mariana directly · Reply the same business day
AMI Accredited
20 Years Experience
7x Entrepreneur Award Winner
Gold Coast Based
No Lock-In
AMI Professional Member
Australian Marketing Institute
The Main Thing I Do
When someone asks AI for a business like yours,
does your name come up?
Your customers are asking ChatGPT, Perplexity and Google AI for businesses like yours, in the areas you service, before they ever search the old way. The AI Visibility Assessment finds out where you stand, and what it would take to be one of the names that gets said out loud.
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1
I ask AI your customers' real questions
Your actual decision-stage questions, put to ChatGPT, Perplexity and Google AI Overviews using your real suburb or city, run more than once because these tools don't answer identically every time. I record who gets named, and whether what's said about you is accurate. -
2
I find out why, and size the gap
Blocked AI crawlers, missing structured data, content that doesn't answer clearly enough to be quoted. Then the same questions run against your competitors, so you know whether this is a small gap or a wide-open one. -
3
You get a plan you can action, with or without me
A prioritised list split into what a marketer can do and what needs a developer. Yours to keep, and written so your own team or web developer can work from it. No obligation to hire me for the fixing.
The Assessment
AI Visibility Assessment
From $1,497
AUD, includes GST. One-off, no retainer required. Priced by how much there is to assess, confirmed on your free check before you commit.
- Tested across three to four AI platforms
- Screenshots and test dates recorded
- Question set of 15 or more, researched for you
- Competitor and local demand comparison
- Prioritised action plan
- One walkthrough call, or face to face
Being straight with you
Nobody can guarantee your business will appear in a specific AI answer on a specific day, in the same way no honest consultant guarantees a number one Google ranking. What I can commit to in writing is a completed assessment, a prioritised plan with clear ownership, and a defined delivery date. What happens after that is earned, not promised.
What Good Marketing Looks Like Over Time
Not a quick fix.
A plan that compounds.
Marketing builds on itself when the foundations are right. Here is what a typical engagement looks like across the first six months. Results vary by industry, starting point and budget. This is the honest picture, not a sales promise.
Month 1
Foundations and direction
- Assessment complete, gaps documented
- Ideal client and their real questions defined
- Priorities agreed and tracking set up
Months 2 and 3
Building and activating
- Technical fixes and structured data live
- Content answering the priority questions published
- First movement visible in search and AI answers
Months 4 to 6
Compounding and refining
- Visibility growing across Google and AI tools
- Work refined on real data, not assumptions
- Each month builds on the last
Some improvements appear quickly, like sharper messaging and AI search structure. Others take longer. SEO rankings typically move meaningfully at three to six months, and AI engines take time to pick up changes. Everything here is built around that reality, not around overpromising it.
Not ready to talk yet? Take the free 90-day marketing plan template.
The planning framework I use with clients. Ideal client worksheet, channel scorecard, 12-week action plan, KPI tracker and an AI search checklist. Yours, no catch.
Client Results
What clients say about
working with Tango
★★★★★
Mariana consistently exceeds my expectations with her execution of marketing strategies, with a particular expertise in Google Ads and Facebook campaigns. Her approach to revamping and refining my Google campaigns through meticulous analysis and optimisation is truly impressive.
Amanda C.
Real Estate
★★★★★
Mariana has been a true partner in bringing our brand to life. From day one, she understood our business goals and helped us create a clear, practical marketing direction that made sense for our stage of growth. She reviewed our website, refined our messaging, built our social media calendars, always advising where to best invest our budget for the strongest ROI.
Daina S.
MultiArray, SaaS Company
Ready When You Are
Curious what AI says about you?
Fifteen minutes and you'll know.
Book a free 15-minute call and I'll run your customers' real questions through ChatGPT and Perplexity while we talk, and tell you honestly whether there's a gap worth doing something about. No pitch, no pressure.
Common Questions
The questions I get asked most
Straight answers, in the order people usually ask them.
What does a marketing consultant actually do?
A marketing consultant works out what your business should be doing and why. That usually means understanding who you are actually for, reviewing what is already happening across your website, search, social and email, and turning that into a short list of priorities rather than a long list of ideas.
Where Tango is different is that the same person then does the work. Content gets written, the website gets fixed, the campaigns get built. If something genuinely needs a specialist I will tell you and point you to one, rather than pretending everything sits inside my skill set.
Should I pay for strategy separately from implementation?
You can, and plenty of businesses do. The risk is the gap in the middle. A strategy document written by one party and handed to another loses the reasoning behind it, and what gets built often is not what was intended.
With Tango you can buy the thinking on its own, from $220 an hour, and take it away. Most people find it simpler to have the same person carry it through, because then there is nothing to re-explain and nobody to blame when it stalls.
Where should an Australian small business start with marketing?
Not with a channel. Starting with "should we do Instagram or Google Ads" is how budgets get spent on activity that never had a job to do.
Start with who you are for and what they are actually trying to work out before they buy. Then check whether those people can find you and understand you within a few seconds of landing on your site. Most small businesses have a message problem or a findability problem well before they have an advertising problem, and fixing those first makes everything after it cheaper.
How do I know whether my marketing is working?
Count enquiries, not likes. The three numbers worth knowing are how many enquiries you got, where they came from, and what each one cost you. Everything else is context.
Most small businesses cannot answer the second one, because nothing is tracked. That is usually the first thing worth fixing, and it is not expensive. Once you can see which channel produced which enquiry, decisions about what to stop doing become obvious rather than arguable.
How long does it take to see a return from marketing?
It depends what you do. Paid advertising can produce enquiries within days once the offer and the landing page are right. Sharper messaging and a properly structured website show up within weeks. SEO and AI search visibility typically take three to six months to move meaningfully, because search engines and AI tools need time to pick up and trust changes.
I would rather tell you that upfront than promise a fast result and manage your disappointment later. The honest version is that marketing compounds. The first quarter usually buys clarity and foundations, and the quarters after that are where it starts paying for itself.